The Language of Creatives | Amanda Russell
Amanda Russell is the Co-Founder and Creative Director of Animation at Cream Studio, a boutique studio specializing in quality video for clients. She has extensive experience in advertising and marketing, including time working for television, social media, and branded content. In addition, she serves as a speaker and is an expert in motion design.
Here’s a glimpse of what you’ll learn:
Amanda Russell’s career and favorite project
Conflicting terminology within the creative industry
Clarifying language between clients and creatives
How a community can help translate specialized concepts
Having a sales mindset in any field
In this episode…
Every specialized field has its own terminology and jargon. This can become second nature to those in the know, leaving a gap between the average client and the experts. Since clear communication is critical in business, we must explain these ideas and make sure everyone can understand them. So, what steps need to be taken to bridge the gap?
In this episode of the Pixel Retentive Podcast, Carl Cleanthes and Ross Ciuppa interview Amanda Russell, Co-founder and Creative Director of Motion at Cream Studio, to discover how technical creative language can be made easier for everyone.
Resources Mentioned in this episode:
Sponsor for this episode...
This episode is brought to you by Epic Made.
Epic Made creates memorable animation, digital art, and graphic design to elevate brands.
They are a collective of talented artists across a multitude of disciplines who can handle the creativity and communication of any project.
Epic Made has created commercials, key art, social content, and more for leading entertainment brands such as the SYFY Network and Nickelodeon.
To learn more, go to www.epic-made.com or send an email to hey@getepicmade.com.